Valuable Tools for Social Networks

MARKETING & SALES

Juan Jugo

5/11/2025

social media
social media

Effective social media marketing requires planning, scheduling, monitoring, engagement, customer acquisition, and more, all of which take up a lot of your limited time. Here are some social media tools that will help you do more in less time.

Valuable tools for Social Networks

When you start a new business you are overwhelmed by an infinite number of pending tasks that seem to never stop growing. One of the most important is digital marketing, which is a key tool that allows you to publicize your company and your products or services.

But effective social media marketing requires planning, scheduling, monitoring, interacting, customer acquisition, etc., all of which takes up some of the little time you have available. If you choose to rush, take shortcuts, and skip steps, your work will fall short of your goals or be riddled with errors.

If you are looking to succeed at social media marketing in the most efficient way possible, social media tools are the best answer. They will allow you to do more in less time

Here are some amazing tools you can use to achieve this goal:

Dropbox

As you develop images, content, and calendars for your social media marketing initiatives, you'll need a place to store them. And adding them to a USB drive or your desktop is a sure-fire way to forget where they are or leave them forgotten when you're working somewhere else.

Dropbox is a free online storage space that allows you to organize your images, content, documents, etc. in multiple folders, transfer large files without collapsing inboxes and allow multi-user access.

Dropbox It will provide you with easy online access to the materials you need to do your work.

Trello

Email chains for problem solving or decision making involving various members of your work group can consume more time than any other activity. Keeping everyone up to date with the progress of a project is a pain.

Trello It facilitates the organization of work and keeps all team members informed and updated.

While not a social media tool per se, this free collaboration platform (paid options are available if you need a more robust version) transforms projects into digital boards of assignable tasks, listed in columns that mark each step of the execution process.

Individual tasks can be moved around the board as the project progresses to visually communicate progress to all assignees.

If someone unfamiliar with the work needs to participate, they can access the status of the project without the need for update meetings or lengthy discussions.

Grammarly

If you want your social media content to look polished and professional, Grammarly is a free tool, also available as a browser extension, that quickly reviews any text you create, pointing out grammatical and style errors, and suggesting corrections.

Spending hours proofreading your text for small errors with tired eyes just got a lot easier and more efficient.

Canva

Nowadays, you no longer need to be a graphic designer thanks to this practical tool, which is free (with broader payment options) and really easy to use.

Canva allows you to easily create images in sizes compatible with virtually any social media platform. Simply choose from a selection of images, backgrounds, texts, templates, etc. to design, save and download original images. You can even upload your own images or pay for additional plugins, starting from just $1 each.

Social media posts with images perform better than those without. Part of the marketing strategy involves including images in publications in order to have a greater impact.

Canva offers a way to create quality images without the time and budget of scheduling long training sessions or hiring designers.

Buffer

Buffer is a popular and inexpensive tool for scheduling social media posts (basic accounts start at $15/month).

It is also available as a browser extension.

Using it this way, you can simply be browsing a website, find an article you would like to share on your company's social networks, and add it to your list of posts in just a few clicks.

The extension Buffer fills in the title of the article and allows you to choose the accounts you want to share it with, along with the option to include photos. From there, you can schedule it to be shared later or right away.

As a tool for scheduling posts on social networks, it is one of the fastest and easiest to use.

Bulky

Bulky is an automation tool that you can apply to your social media marketing strategies and that makes it easy to schedule posts every time you want to share something

Additionally, if you register at Bulky and sync it with your account Buffetr, you can upload lists of social media updates en masse and schedule them across multiple social networks in a matter of minutes.

Simply fill CSV files with the updates you want to share (template available on the platform), follow the steps to upload them, select your preferred scheduling settings and click "activate". Your updates will be added to your Buffer queue based on the settings you have chosen.

Bulky recycles your updates, so the flow of posts sent to your Buffer queue never stops.

The basic "Pro" plan of Bulky It's just $12 a month, but there are also "Pro Plus" and "Pro Plus Agency" plans available if your business requires more comprehensive options.

Conclusion

Social Media tools vary in size, cost, and intended use, but ultimately their purpose is the same: to help you do more with less. Less time; less effort; less stress.

With the help of these tools, you can create an efficient and effective social media marketing strategy.